Cool and funky, fresh and clean FM
99.8FM - "Life - live it." LOVE Life FM. They're so enthusiastic! They're into life, enjoying it and dragging you along with them. No 'cool' cynicism or 'hip' disrespect here. What's cool about Life is it's cutting edge and hip but it's clean. You can have this radio station blaring in the car and the kids are really into it but they don't come out of the car worse than when they went in. You know what I mean.
It's definitely a yoof station so the chat can be a bit inane if you're an oldie but hey, that's ok, you'll be into it. Tweet them if you feel they need a ticking off.